What is edge computing in ecommerce?
Running storefront logic - page serving, bot filtering, identity - on network nodes close to the shopper instead of a distant origin server, cutting latency and origin load.
Edge computing moves work from a centralized origin to distributed points of presence near end users. For ecommerce, three workloads benefit most: serving cached pages (speed), filtering hostile traffic (security and analytics quality), and resolving first-party identity (attribution).
The driver is physics plus economics: distance is latency that code cannot fix, and every request the edge absorbs is one the origin does not pay to serve.